| pimp 的个人资料pimp master~日志 | 帮助 |
pimp master~why do u need to be pimped? |
|||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
Status ReportStatus Report Date 13 November 2009
Status ReportStatus Report Date 12 November 2009
11月21日 20 November 2009 Aj. recommendation
Comments:
· Selecting outstanding point of Buying Factors. · Changing length of ages from 20-22 years old to 18-25 years old. · Cut off current motorcycle users. · Changing our Target group from the leader of group to buying all of themes (Sell for Community). · Adding target group lifestyle. o E.g. The way that they hang out with friends, activities which they just do to be in the group.
· Concerning on the Idol who influence to our target group (Celebrity). · Adding Theme of Main Media, Mood & Tone. · For our Campaign need to use Thai language that should talk about friends and relationship. · Changing from our Objective to Top Class Image. · In our Objective add to encourage buying. · Make clearly with our Destination. · Adding more barriers about our product. 11月20日 13 November 2009 Aj. recommendationComments:
· Concern about what the group think with Create brand awareness. · Make campaing look more charming. · Starting at Destination should talk about “friend”. · Adding some TV channels which university student prefer to watch. · Cut off Social Responsibility Topic · checking the relationship between university student habit and a day in a life, they match or not? . · The slogan can use Thai!
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|